Ninnie Baird and Baird's Bakeries, Inc. - imported from exhibits.tcu.edu
Item set
- Title
- Ninnie Baird and Baird's Bakeries, Inc. - imported from exhibits.tcu.edu
Items
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Undated portrait photograph of Ninnie Baird. -
Studio portrait of Ninnie Baird, circa 1950s. She is wearing a white blouse and dark jacket with brooch. -
Information sheet distributed to employees of Mrs Baird's by managers on ongoing strike and the impact it has on workers wages. Transcript of Text: FACTS FOR TODAY . . . . . • a special message to Driver-Salesmen and their families from the Employers Strike began: July 1 July 7, 1959 Total pay lost to date: $73,220.00 IS IT WORTH IT? Des Moines, Iowa - - Sales drivers struck for a 5-day work week. The strike lasted five weeks. It ended June 29th. The 5-day-week was DROPPED during settlement talks. The sales drivers DID RECEIVE a $4 immediate increase with another $4 to come a year from now. Richmond, Virginia - - The 5-day week was also an issue here. The sales drivers received an increase of $2 a week with another $2 increase to take place next year. The 5-day-week was DROPPED from settlement discussions. IS IT WORTH IT? THE STRIKE IS COSTING YOU AND YOUR FAMILY MONEY: Each day the strike continues costs each sales driver, on an average, $19. 83 ! It costs all sales drivers and their families $10,460 a day in lost pay as long as it continues. IS IT WORTH IT? AMERICAN BAKERIES CO. , RAINBO BAKING COMPANY NATIONAL BISCUIT COMPANY Bread Division MRS. BAIRD'S BAKING CO. SCHOTT'S SUNBEAM BAKERY CONTINENTAL BAKING CO. -
Color promotional photograph of a variety of Mrs. Baird's products. Items are arranged in a grid pattern. Items include cakes, buns, fruit pies, donuts, small dessert cakes, and pecan and cinnamon rolls. -
Promotional textbook cover distributed by Mrs Baird's. Cover is very brittle and yellowed. Cover includes an graphic image of jam spread on slice of bread, jar of jam, and packaged loaf of Mrs. Baird's Bread. Text reads "After school, yum! Yum! Bread is the staff of life. That's why we make it so good." Other side of the cover includes image of arch with advice for students. Text includes: "Health, Happiness, All for Success. Brush Teeth Every Day Eat Some Vegetables Besides Potatoes Every Day Take a Bath Oftener than Once a Week Use Four Classes of Milk Each Day Eat Fruit Every Day Sleep Many Hours with Windows Open Play Part of Every Day Out of Books Drink Four Glasses of Water Each Day Safety Be Careful of Automobiles, Railroads, Streetcars and Fires. Learn What to do in Emergency -
Bakery Production and Marketing magazine featured Mrs Baird’s success story in a 1973 issue. The cover photo includes W. Hoyt Baird is seated at desk with (from left to right), Allen Baird, William D. “Bill” Baird, Carroll Baird, Clayton Baird, and Vernon Baird surrounding him. Article taglines include "The phenomenal rise of Mrs. Baird's Bread" and "Mrs. Baird's new cake plant has it!" -
Black and white photograph of three long picnic tables with Mrs Baird's employees enjoying barbecue at company picnic in 1949. -
Telegram from Edward S. Gerchack, representative of the International Union of United Brewery, Flour, Cereal, Soft Drink and Distillery Workers of America, to Wayne Rose, Sales Manager for Mrs Baird's Bakery at 1701 Summit Avenue in Fort Worth. Telegram is dated April 25, 1965 and reads "This is to advise that this union has begun an organizing campaign involving your driver salesmen in order to establish a union and to bargain collectively in the matter of wages hours and other conditions of employment. You are further advised that Mr J B Campbell has been named as an organizing committee man and is to be afforded all the rights and protection of the act as amended." -
Invitation to tour Mrs. Baird's Dallas bread plant. Text reads "You and your family are cordially invited to see how bread is baked in the nation's largest bread plant. Guides on duty every evening except Saturdays from 7 until 10:30 p. m. Mrs. Baird's Bread Co., 5230 East Mockingbird Lane, Dallas, Texas." The plant opened in 1953 and closed in 2002. -
This replica of Ninnie Baird’s original kitchen was built at the Fort Worth plant on South Freeway. -
Front page of Oven Fresh News, internal newsletter. Internal publications were regularly printed and distributed to employees to highlight employee achievements and share company news. -
Black and white photograph of Vernon Baird seated at desk holding design proof of necktie. To his left, Vice President of Advertising Morris Walker is standing looking at the design. The necktie has a dark background and a single shaft of wheat, and the words "Our Best for You." These ties were worn by Baird's sales and delivery employees. -
Black and white photograph of Ninnie Baird and unidentified family members celebrating her 90th birthday. Eighteen adults are standing and sitting along one side of large picnic table. Ninnie Baird is in the center, standing behind a large birthday cake. Eleven children are seated on the ground in front of the table. -
Black and white photograph of Ninnie Baird, sitting in rocking chair in front of brick fireplace. Her two great-granddaughters Sherry Whitehead and Barbara Winter sit on the floor at her feet. The three are looking at quilt squares. -
Promotional artwork created in 1981 by Bud Biggs depicting a Mrs Baird's Bread delivery truck traveling on country road with mountains in the distance. The truck is passing a sign that reads "Welcome to New Mexico, Land of Enchantment." -
Black and white photograph of men at Baird Farm company picnic in 1949. The men are serving themselves barbecue in a buffet line, Mrs Baird's bread included on the table. The men are wearing western wear and cowboy hats. -
Black and white photograph of Mrs Baird's bakery in Lubbock, Texas. Image shows exterior of building. -
Color image of a replica of Mrs Baird's Horse and Buggy delivery wagon on residential street. -
Black and white photograph of two girls, approximately 11-12 years old, holding boxes that say "American Maid Tea Set" Girls are standing in burlap sacks for a sack race at the Baird Farm company picnic in 1949. -
Photograph of Mrs Baird's bakery employees circa 1920. Fifty-two men and women standing and kneeling outside bakery on 6th and Terrell in Fort Worth. Most in the photo are wearing white uniforms of bakery workers. Office workers, drivers, and other employees are also included. -
Note from Ninnie Baird to employees in appreciation of her 90th birthday gift. -
Ninnie Baird purchased her first commercial oven from the Metropolitan Hotel in Fort Worth. She paid $75 for the oven, $25 in cash, and the rest in bread and rolls.